Best SEO Tools Dubai: Best Free SEO Tools
Tools are essential to practicing SEO and embracing a better understanding of how the industry works, but many of them are very expensive. It is not necessary to start by buying a tool that costs a lot of money. Once you know what you’re looking for and know what you’re doing, then you can move on to something advanced.
The free SEO tools will absolutely get the job done. Below are some of the top choices for beginners:
Bitly is the simplest way for URL shortening. It is also a fun way to identify links from the web. It offers and analytics platform that aids web publishers increase social media traffic.
You can also use bit.ly as your link shortener for your tweets.
Boomerang is a great tool for email reminders. It can help you communicate with people in different time zones, lets you follow up on emails, clear out travel confirmation emails, returning them on the day of your trip.
Copyscape is committed to protecting your valuable content online. You too can use this to check the originality of your new content. It also provides a free plagiarism checker to prevent duplicate content and search for copies of existing content online.
4. Google Analytics
Google Analytics is a singularly useful tool to measure and improve your website. With its focus on ROI, Google Analytics offers unique insights when properly installed.
Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back.
5. Google Webmaster
Tools Suite, Diagnostic
Google’s Webmaster Tools helps you find out if there are any errors with the site, what kind of keywords you are targeting, number of back links that are pointing to your site and number of pages indexed.
Typically as a site owner you want to know how quickly Google can load your website because the speed of site loading is a factor in how your website gets ranked by Google. Google’s Webmaster Tools includes a site performance tool which lets you know how quickly your website can load.
6. Google Trends
Google Trends allows you to search for any word, term, or phrase, to see how it grows up in terms of search volume on the web, both in relation to its own history, and to other terms.
The key is to understand that you are not seeing how many individuals have searched for the particular term, but instead a graph of the popularity of the search term over time.
7. Rank Checker for Firefox
This allows you to easily check your website rankings in the top Search Engines like Google, Yahoo and MSN.
It has everything that you need in regards to your website’s ranking. For instance, you can check ranking for multiple keywords on multiple search engines at one go.
You can also save your keyword list and ranking or upload a list of keywords from a text file and you get to do all these right from your web browser.
When you are changing your website content, the search engine will pick up the changes and adjust its own index and relevancy. However, this is an iterative process and once a page is demoted or dropped it could be a long time (maybe never) that that page returns to the index.
An XML Sitemap tells the search engine not to forget a page and to revisit it at a certain period. This tool can help promote your page back up the index more quickly if the search engine finds that it has improved and you could find better results in the long term.
It also serves as a shortcut for search engines to identify new content on your site and index it accordingly.
9. YouTube Analytics
YouTube is well known as the most popular video platform that empowers anyone to broadcast themselves.
YouTube’s analytics platform will also show you which of your videos engaged the viewer for the longest time. This data shows you not only the number of views your videos attracted, but also the extent to which they held someone’s attention. You can export this information into Excel and play around with it in different ways.
10. Majestic SEO
Link Research, Competitive Intelligence, Link Building
Majestic SEO is the world’s most complete source of back links information.
It finds out how all the websites on the internet link to each other with the largest Link Intelligence database on the planet. No other site or search engine gives you as much detailed information about how the fabric of the web is knitted together.
Wordtracker is a dynamic keyword research tool used by many top marketers.
It contains two metrics that help you measure competition called KEI and KEI3. KEI and KEI3 can help you identify popular keywords that attract little competition.
12. Yoast WordPress SEO Plugin
WordPress SEO is the most complete WordPress SEO Plugin that exists today for WordPress.org users. It incorporates everything from a snippet preview and page analysis functionality that helps you optimize your pages content, images titles, meta descriptions and more to XML sitemaps, and loads of optimization options in between.