What Is Social Media

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What is social media: Introduction, web 2.0, popular social media platforms, 6 types to focus on

What is social media: Introduction

Social media are Internet sites where you can interact freely, sharing and discussing information about each other, keep in touch with friends, family and colleagues. It allows you to post pictures, videos and audio.

The best way to define social media is to break it down. Media is an instrument on communication, like a newspaper or a radio, so social media would be a social instrument of communication.

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They appear in many forms including blogs, forums and message boards, social networks, wikis, virtual worlds, social bookmarking, tagging and news, writing communities, digital storytelling and scrapbooking, and data, content, image and video sharing, podcast portals, and collective intelligence.

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What is social media: Web 2.0

In Web 2.0 terms, this would be a website that doesn’t just give you information, but interacts with you while giving you that information.

This interaction can be as simple as asking for your comments on a post or share an article. You can also form communities by creating, publishing and sharing content.

There are lots of well-known sites such as Google+, Facebook, LinkedIn, Twitter, YouTube, Pinterest, Instagram, Snapchat, MySpace, Flickr, WordPress, Blogger, Typepad, LiveJournal, Wikipedia, Reddit and others.

Think of regular media as a one-way street where you can read a newspaper or listen to a report on television, but you have very limited ability to give your thoughts on the matter.

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Social media, on the other hand, is a two-way street that gives you the ability to communicate too. It is used to describe a variety of Web-based platforms, applications and technologies that enable you to socially interact with one another online.

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What is social media: Prominent examples


Popular free social networking website that allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues


Second largest social networking site in the world after Facebook. It is bringing people together within the context of many Google’s services


Free micro blogging service that allows registered members to broadcast short posts called tweets


The goal of the site is to allow registered members to establish and document networks of people they know and trust professionally


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Pin board-style photo-sharing website that allows users to create and manage theme-based image collections such as events, interests, and hobbies

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There are 6 types of social media. And these websites are not the only social media websites. Any website that invites you to interact with the site and with other visitors falls into the definition of social media.

What is social media: 6 Types

Social Networks

These are services that enables you to communicate with others by posting information e.g. Comments, messages, images and videos. This is also a network of social interactions and building personal relationships. The most popular are Facebook and LinkedIn.

Bookmarking Sites

Services that allow you to save, organize and manage links to various websites and resources around the internet. Most allow you to “tag” your links to make them easy to search and share. The most popular are Delicious and StumbleUpon

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Media Sharing

Allows you to store, share and upload your photos, videos and audio to a website that can be accessed from anywhere in the world

Video sites are the most well-known forms of media sharing sites are video sites. And the most popular is YouTube. Some of the most popular photo sharing sites includes Flickr, Photobucket and Snapfish

Social News

Services that allows you to post various news items or links to outside articles and then to”vote” on the items. The items that get the highest number of votes are displayed the most prominently. The community decides which news items get seen by more people. The most popular are Digg and Reddit

Micro blogging

Services that focus on short updates that are pushed out to anyone subscribed to receive the updates. The most popular is Twitter.

Blog Comments and Forums

Online forums allow members to hold conversations by posting messages. Blog comments are similar except they are attached to blogs and usually the discussion centers around the topic of the blog post

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What Is Social Media was last modified: July 24th, 2019 by Manu Raj

Manu Raj

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